Customertimes helped Captivate automate and streamline complex commission processes with Spiff
Captivate replaced error-prone spreadsheets with a seamless Salesforce + Spiff integration to enhance accuracy, scalability, and efficiency in their commission workflows.
Technologies
Salesforce, SPIFF
Customer Overview
Captivate is an advertising company with complex commission structures spanning real estate, ad sales, and programmatic revenue.
Location
Employees
Problem / Goal
- Manual, spreadsheet-driven commission process.
- Prone to errors and inefficiencies.
- Difficult to manage and scale.
- Complex commission structures (real estate, ad sales, programmatic revenue).
- Lack of automation affecting accuracy and visibility.
- No unified framework for handling commissions.
Solution
- Salesforce + Spiff: Integrated to automate and streamline commission calculations and reporting.
- Salesforce Integration: Unified data from Salesforce to support automation.
- Spiff Implementation: Used to align and manage various commission structures within a single framework.
- Automated Workflows: Eliminated manual processes such as overrides and approval steps.
Technologies used
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Business Outcomes
- Commission Automation: Reduced errors and manual overhead with automated calculations.
- Improved Accuracy: Enhanced data reliability in commission reporting.
- Increased Transparency: Clearer visibility into commission structures for sellers.
- Unified Commission Framework: Streamlined management of diverse revenue streams.
- Efficient Approvals: Faster and more consistent approval workflows.
Business outcomes
Image Gallery
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